Rice is an easily-digested product, rich in nutritional values, which caters for even the most demanding tastes. It supplies our body with carbohydrates, potassium, magnesium and B vitamins. It is also gluten free and constitutes an excellent source of energy. It keeps hunger away and makes us feel full, which is especially valued by those who want to stay in shape. Rice is the second most popular cereal in the world, preceded only by wheat. It is the basic source of nutrition for 1/3 of the global population, accounting for over 20% of all calories consumed by people worldwide.

The cultivation of rice, which has paved its way to our menus, was launched by the Chinese in the Pearl River Valley around 10,000 years ago. The Kupiec portfolio includes as many as ten different kinds of rice products which have been awarded the “Proven Quality” mark by TÜV Rheinland and the European Competence Centre, just like other products from Kupiec. This implies that our products display exceptional quality as compared to other rice on sale. Rice is a pretty simple meal ingredient but it can also be used to make more exquisite dishes – from common rice soups, through Spanish paella, to sweet rice puddings.